Maxymiser Inc. provides online customer experience optimization solutions. It offers Maxymiser, a cloud-based testing, personalization, and cross-channel optimization solution. The company's Maxymiser automatically builds a unique customer profile for every online visitor based on session data, behavioral data, industry and client specific data, historic data, CRM data, DMP, and other third party data. Its customer experience optimization suite delivers measurable results to its clients through A/B and multivariate testing, segmentation, behavioral targeting, and product recommendations for the Web, mobile, social, and email. The company serves travel, finance/insurance, retail, media, and gaming industries worldwide. Maxymiser Inc. was founded in 2006 and is headquartered in New York, New York. The company has additional offices in Chicago, Edinburgh, Dnipropetrovsk, Dusseldorf, London, Munich, and San Francisco. As of August 20, 2015, Maxymiser Inc. operates as a subsidiary of Oracle Corporation.